Tarik is the founder of “La Boutique” a high end photographic retouching company founded last year in the Meatpacking district, which has quickly become one of the most creative retouching labs in the city. Clients include U.S. Vogue, V magazine, Pop, Vogue Italia, ID, and brands such as Chanel, Shiseido, and DVF. Although they collaborate with the world’s top photographers and editors they focus on new talents that the company believes are tomorrow’s innovators. His background is in branding luxury goods and creative marketing with experience in advertising, but you’ll probably find him discussing the latest fashion campaigns over a drink at Beatrice Inn.
Favorite Brands?
Lanvin is great, but too expensive…
I used to be very Dior Hommes, but now that Hedi left, it s not the same…
Margiela (good shirts)
Tom Ford (great classical business clothes)
Marc Jacobs (not everything though)
Jil Sander…
Dries van Noten (good ties) and YSL
And of course Apple The ultimate brand in the industry !
Best Parties you have been to in New York?
Fashion week parties
The Moma party 2 seasons ago with the Blondie concert was fun
Marc Jacobs back in the days…
Used to have fun at the V mag parties too…
Otherwise last year at the Beatrice almost any night However even though your asking about New York, the best party I went to this year was the Fendi store opening in Paris this last Fashion week…
Favorite night spots?
Beatrice Inn…
Submercer is not bad…
Still trying to find THE new spot to be honest…
I hate all these tacky places with pseudo models and wall street guys with bottles…
I like when people talk at the bar, when you meet people while waiting for the bathroom, where you can sit down wherever you want, smoke and dance with cool and stylish girls…
Best drinks in New York?
Golden Mojito at the Mercer hotel
Otherwise I almost only drink champagne…
Your opinion on the dating scene in New York?
“Il faut battre le fer lorsqu il est chaud“
Where are the chicest girls in New York?
Waverly Inn is not bad… A good mix between classical chic and contemporary style…
Favorite Photographers
There are so many of them-
I d say Guy Bourdin is the master.
Philip Lorca di Corcia
Mert and Marcus certainly do the most powerful fashion campaigns right now…
Among the new talents, Ryan McGinley is great… very poetic
Otherwise I love my crew of new hot fashion photographers:Jason Kibbler, Chad Pitman, Sebastian Kim, Beau Grealy… New York is the place !
Favorite neighborhoods in NY and why?
West Village !!! Best restaurants, trendy clubs, beautiful townhouses and trees..
Close to the Meatpacking where I work
and many wonderful people who work in the creative industry…
Otherwise I love
Nolita on weekends…
photograph by Christian Ferretti
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